The 5 best app store keyword rank trackers
AppTweak wins on evidence: it publishes a price at every self-service tier and documents the deepest keyword research in the category. MobileAction is the cheapest credible entry. Sensor Tower publishes no figure at all.
The short answer
AppTweak is the best-evidenced overall choice at €99 per month billed monthly for 500 keywords, with the deepest published keyword research. MobileAction is the cheapest credible entry at $15 per month for 100 keywords. Sensor Tower publishes no price at all. AppSkyline is free but narrower.
What this software category is
An app store keyword rank tracker records where an app appears in a store’s search results for a given term, in a given country, on a given day — and keeps that position as a timeseries so a publisher can see whether an ASO change worked. It is the measurement layer under app store optimization: the store consoles report installs and impressions, but neither Apple nor Google tells you what position you hold for a search term, so a tracker reconstructs it by reading the public search results the way a user sees them.
This guide ranks for the app publisher who needs positions they can trust and budget for, not for an enterprise research team buying market estimates. Keyword research depth, competitor lookups and update cadence are credited where a vendor documents them; download and revenue modelling is treated as a different product category, which is why the one enterprise platform here is ranked on its own terms rather than pretended to be a rank tracker.
How we evaluated
- The standing published price, from the vendor’s own pricing page, with the date we read it. Two of the three vendors here that publish a price — AppTweak and MobileAction — default their billing toggle to annual, so the first figure a visitor sees is the annual-billed equivalent rather than the price of a month; Appfigures opens on monthly. We quote the monthly figure and name the discount separately. Where a vendor publishes nothing we say so, because review aggregators disagree with each other by multiples in this category.
- Cost per tracked keyword at the entry tier. Keyword allowance is the limit that actually bites — a portfolio of five apps in four countries exhausts a hundred keywords immediately — so the headline price matters far less than what it buys.
- Store coverage, evidenced rather than assumed. Apple App Store and Google Play are table stakes. The Mac App Store and the Microsoft Store are not, and no vendor gets credit here for a store its own pages never mention.
- Published update cadence and history depth. A rank series is only worth what its resolution and its length allow you to prove, and history is the allowance vendors tier most aggressively.
- What you can do before a sales call. Free tier, trial length, self-service signup and whether you can leave without a conversation.
What is the best app store keyword rank tracker?
| # | Product | Best for | Published price | How you access it |
|---|---|---|---|---|
| 1 | AppTweak | Best overall for a team doing ASO full time | From €99 per monthPublished by the vendor | Web platform; the API is a separately priced product |
| 2 | MobileAction | Best published price per tracked keyword | From $15 per monthPublished by the vendor | Web platform; API and managed services sold separately |
| 3 | Appfigures | Best for indie developers, and the only hourly rank updates | From $9.99 per monthPublished by the vendor | Web platform; API access listed among plan features |
| 4 | Sensor Tower | Best for enterprise market intelligence, if you can budget it | Not publishedQuote on request — no public price | Web platform; access scope is agreed in the contract |
| 5 | AppSkyline | Best free tracker, and the only one covering four stores | Free plan published; no paid tier publishedPartly published — some tiers not shown | Web app, native macOS and iOS apps, REST API, CLI, MCP server |
The ranked list
AppTweak
Best overall for a team doing ASO full time
- Published price
- From €99 per month
- Price evidence
- Published by the vendor
- How you access it
- Web platform; the API is a separately priced product
- Vendor pricing page
- AppTweak
Why it wins this category
It publishes a real figure at every self-service tier and backs it with the deepest documented keyword research in this list: more than a dozen keyword research tools over a database the vendor describes as 30 million keywords in 100-plus countries, volume history for both Apple and Google Play, chance and difficulty scores, unlimited live keyword searches, and an app timeline covering metadata changes and A/B tests. For a team whose week is spent choosing keywords rather than only watching them, that research layer is what a rank tracker alone cannot replace.
Published price
ASO Intelligence publishes three self-service tiers plus Enterprise. Essential is €99 per month billed monthly (€79 per month billed annually, €949 per year) for 500 keywords, 1 seat and 6 months of history. Grow is €299 billed monthly (€249 annually, €2,990 per year). Grow Plus is €599 billed monthly (€499 annually, €5,990 per year). The page opens on the annual toggle labelled “Save 2 months”, so €79 is the first number shown — it is not the standing monthly price. A 7-day free trial is published. Prices are shown in euros and geolocalised, so confirm your own billing country.
Six months of history on the entry tier, rising to 24 months on Grow Plus, is enough to see a full seasonal cycle rather than a quarter of one.
Where it falls short
It has the highest entry price here by a wide margin, and the seat count does not move as you climb: €99 buys 500 keywords and one seat, €299 buys 1,500 keywords and one seat, €599 buys 3,000 keywords and one seat. A second named user is an Enterprise conversation, not a tier upgrade and not an add-on. The annual-default toggle makes the price look 20 percent lower than it is until you read the small print, which is a pattern worth noticing in a vendor you are about to trust with measurement. The pricing and product pages reviewed cover the Apple App Store and Google Play; neither the Mac App Store nor the Microsoft Store appears anywhere on them. Reporting, reviews management, market intelligence and the API are separate products with their own price tables, so the ASO tier is a floor rather than a total.
MobileAction
Best published price per tracked keyword
- Published price
- From $15 per month
- Price evidence
- Published by the vendor
- How you access it
- Web platform; API and managed services sold separately
- Vendor pricing page
- MobileAction
Why it wins this category
It is the cheapest published way into real keyword tracking, and it stays cheapest as you scale: $69 for 500 keywords works out at roughly 14 cents per tracked keyword against AppTweak’s 20 cents and Appfigures’ 30 cents at the same allowance. Every tier states its keyword, app, competitor, seat and history limits explicitly on the pricing page, which is rarer than it should be and makes a shortlist possible without a call. The free Apple Ads campaign manager alongside it is unusual for a vendor of this size.
Published price
ASO Intelligence publishes Lite at $15 per month billed monthly ($12.50 billed yearly) for 100 keywords, 5 apps, 3 competitors per app, 1 seat and 3 months of history. Basic is $69 billed monthly ($59 yearly) for 500 keywords, 8 apps and 6 months of history. Pro is $239 billed monthly ($199 yearly) for 1,500 keywords, 10 apps, 3 seats and 12 months of history. Enterprise is quote-only. A separate Apple Ads campaign-management product publishes a genuinely free $0 tier up to $10,000 of monthly ad spend. A 7-day free trial is published on the ASO plans.
Competitor tracking is quantified rather than described — 15 competitors on Lite, 80 on Basic, 150 on Pro — so you can tell before buying whether your competitive set fits.
Where it falls short
Three months of history on the entry tier is too short to see a seasonal cycle, so the cheap plan is the one least able to prove that an ASO change worked; history is effectively the paywall here. Its pricing page opens on the yearly tab, so $12.50 is the first figure a visitor sees while $15 is what a month actually costs — the two months its own toggle advertises as saved, and a gap that is easy to carry into a comparison table without the qualifier. The reviewed pages document Apple App Store and Google Play only. Ad Intelligence, Search Ads Intelligence, the API and managed services are separate products, so the ASO price is not the platform price.
Appfigures
Best for indie developers, and the only hourly rank updates
- Published price
- From $9.99 per month
- Price evidence
- Published by the vendor
- How you access it
- Web platform; API access listed among plan features
- Vendor pricing page
- Appfigures
Why it wins this category
It is the only product in this list that publishes an hourly rank-update tier, which matters for a launch, a feature placement or a price change where a daily snapshot averages away the thing you are trying to see. It is also the only one that puts store analytics, subscription and revenue reporting, review replies and keyword tracking behind one $9.99 entry price, which is why it is the default answer for a solo developer who does not want a second subscription to know how the app is doing.
Published price
Connect is $9.99 per month billed monthly for 25 keywords, Monitor $44.99 for 100 keywords with daily keyword rank updates, Optimize $149.99 for 500 keywords with hourly rank updates and competitor keyword tracking, Boost $599.99 for 1,000 keywords, and Amplify $1,399.99 for 2,500 keywords. Annual billing is labelled “Save 20%” and priced at $7.99, $35.99, $119.99, $449.99 and $999.99 per month respectively — the top two tiers discount by more than the label claims. Alone among the three vendors here that publish a rate card, its billing toggle opens on monthly, so the headline figures on the page are already the standing ones. Every paid tier includes 5 apps and then charges $1.99 per additional app. A free Starter plan is published.
The published $1.99 per additional app makes portfolio growth predictable rather than a tier jump, which is unusual in a category that prices by bracket.
Where it falls short
Keywords are the most expensive thing on this list per unit: $44.99 for 100 keywords is roughly 45 cents each, three times MobileAction’s rate at the same allowance, and the 25 keywords on the $9.99 tier will not cover one app in three countries. Competitor keyword tracking and the hourly cadence only arrive at $149.99, and the tiers scale steeply above that: Boost quadruples Optimize’s price to double its allowance, $149.99 for 500 keywords against $599.99 for 1,000. The reviewed pages document Apple App Store and Google Play keyword tracking; the Mac App Store and Microsoft Store are not mentioned.
Sensor Tower
Best for enterprise market intelligence, if you can budget it
- Published price
- Not published
- Price evidence
- Quote on request — no public price
- How you access it
- Web platform; access scope is agreed in the contract
- Vendor pricing page
- Sensor Tower
Why it wins this category
Nothing else here answers the questions it answers. Keyword positions sit inside a platform built for download, revenue, advertising, usage and audience estimates across whole competitive sets, which is what a strategy or user-acquisition team is actually buying when it signs. If the question is "how big is this market and who is winning it", a rank tracker is the wrong tool and this is the right one.
Published price
The pricing page publishes no figure in any currency. It says “We customize pricing plans for each customer — get in touch to find your perfect fit” and routes visitors to Contact Sales or a demo request. Third-party estimates circulate widely and disagree by more than an order of magnitude, so none of them is quoted here. Ask for an itemised annual total covering modules, countries, seats, history depth, export rights and API calls before comparing it with anything else on this page.
Buying the intelligence platform and the rank tracking together removes the reconciliation problem of two vendors modelling the same market differently.
Where it falls short
No published price at all, which means you cannot shortlist it, budget for it, or sanity-check a renewal without entering a sales process — and in a category where three competitors publish full rate cards, that is a choice rather than a necessity. Everything you get is contract-specific, so feature comparisons written against the marketing pages may not describe what you are licensed to use. For a publisher who wants to know where they rank for forty terms, it is the most expensive possible way to find out, and the modelled estimates that justify the price are not what a rank tracker is for.
AppSkylinePublished by AppSkyline — not a neutral review site
Best free tracker, and the only one covering four stores
- Published price
- Free plan published; no paid tier published
- Price evidence
- Partly published — some tiers not shown
- How you access it
- Web app, native macOS and iOS apps, REST API, CLI, MCP server
- Vendor pricing page
- AppSkyline
Why it wins this category
It is the only tracker here that reads keyword positions in the Mac App Store and the Microsoft Store as well as the Apple App Store and Google Play — none of the other four mentions either store anywhere on the pages reviewed. For a publisher shipping the same product to iPhone, Mac and Windows, that is the difference between one dashboard and three manual searches, and the free plan means it costs nothing to check whether the data is any good. It is not the only way in without a payment method: Appfigures publishes a free Starter plan and says no credit card is required, AppTweak publishes a free Market Intelligence tier, and MobileAction publishes a free Apple Ads campaign manager.
Published price
The pricing page publishes exactly one plan — Free — under the line “Start free and scale as you grow. No setup fees, no hidden costs.” No paid tier appears on it, in the static HTML or after hydration. Our own homepage FAQ refers to “paid plans that scale with the number of apps and keywords you track”, and those plans are not published anywhere, which is a gap we are naming rather than filling in with a number we would have to invent.
A published REST API, an npm-installable CLI and an OAuth MCP server mean the rank data can be pulled into a script or an assistant rather than only read in a browser.
Where it falls short
We publish this list, so read this entry sceptically — and it is last because that is where the evidence puts it. Automatic re-checks run weekly, with a fresh same-day snapshot when you open a keyword, so the series is coarser than Appfigures’ published daily and hourly cadences. There is no search-volume or difficulty scoring, no metadata or creative optimisation workflow, no review management and no ad intelligence, so it measures ASO rather than helping you do it. And our own paid tiers are not published anywhere even though our marketing refers to them, which is exactly the transparency failure we criticise Sensor Tower for — smaller in degree, identical in kind. A team that needs keyword research, not just keyword positions, should buy one of the three above.
What is the best app store keyword rank tracker?
How much does an app store keyword rank tracker cost?
Of the five reviewed in August 2026, the published standing monthly prices run from $9.99 (Appfigures Connect, 25 keywords) and $15 (MobileAction Lite, 100 keywords) to €99 (AppTweak Essential, 500 keywords), with ceilings of $1,399.99 and €599 on the top self-service tiers. AppSkyline publishes a free plan and no paid tier. Sensor Tower publishes nothing. The figure that decides the bill is not the headline price but the keyword allowance underneath it, because a five-app portfolio in four countries consumes a hundred keywords before you have tested anything.
Why is the price on the vendor’s page lower than the price I pay?
Usually because the billing toggle opens on annual. AppTweak displays €79 with the toggle set to “Annually — Save 2 months”; the standing monthly price is €99, carried in the page’s own markup. MobileAction displays $12.50 the same way against a standing $15. Appfigures is the exception here — its toggle opens on monthly — but its annual tab still turns $44.99 into $35.99, and a comparison table that copies the annual tab without saying so reads identically. None of this is hidden, but all of it is easy to copy wrongly, so check which tab a quoted figure came from before comparing it with anything else. Every price on this page is the monthly one.
Which trackers cover the Mac App Store and the Microsoft Store?
On the pages reviewed in August 2026, only AppSkyline. AppTweak, MobileAction, Appfigures and Sensor Tower document Apple App Store and Google Play keyword work; none of their reviewed pricing or product pages mentions Mac App Store or Microsoft Store rank tracking at all. If desktop distribution matters to you, ask each vendor directly rather than inferring coverage from a general claim about supported stores, because store support for downloads and revenue reporting is not the same thing as keyword rank coverage.
How often should rankings be checked?
Daily is the working standard and it is what most of this category sells. Appfigures publishes daily updates from $44.99 and hourly from $149.99; AppTweak and MobileAction describe tracked-keyword reporting with history depths tiered from three months to two years. AppSkyline re-checks automatically once a week and takes a same-day snapshot on demand, which is enough to see a trend but not enough to isolate the effect of a release on the day it ships. Match the cadence to the decision: weekly is fine for a stable portfolio, hourly earns its cost only around launches and featured placements.
Is a free rank tracker good enough?
For watching positions, often yes. For deciding which keywords to target, no. A free tier tells you where you rank; it does not tell you how many people search the term, how hard it is to win, or which keyword your competitor gained last month. AppSkyline and Appfigures both publish free plans, AppTweak publishes a free Market Intelligence tier, and MobileAction publishes a free Apple Ads campaign manager — the last two are neighbouring modules rather than free keyword tracking, so read what each free tier actually contains. Use one to find out whether the data matches what you see in the store, then decide whether the research layer above it is worth €99 a month.
Frequently asked questions
What is the best app store keyword rank tracker?
AppTweak is the best-evidenced overall choice for a team doing ASO full time: it publishes a price at every self-service tier, starting at €99 per month billed monthly for 500 keywords, and documents the deepest keyword research in the category. MobileAction is the best value at $15 per month for 100 keywords. Appfigures is the best fit for indie developers and the only one publishing hourly rank updates. Sensor Tower is for enterprise market intelligence and publishes no price. AppSkyline is free and the only one covering four stores.
How much do ASO keyword tracking tools cost in 2026?
Published standing monthly prices read on 6 August 2026: Appfigures from $9.99, MobileAction from $15, AppTweak from €99, rising to $1,399.99 and €599 on the top self-service tiers. Annual billing is discounted at all three — AppTweak by two months, Appfigures by 20 percent. Sensor Tower publishes no figure and quotes per customer. AppSkyline publishes a free plan and no paid tier. Expect the real total to include seats, extra apps and history depth on top of the headline.
Is there a free app store keyword rank tracker?
Yes. AppSkyline publishes a free plan with no setup fee and tracks the Apple App Store, Mac App Store, Google Play and Microsoft Store. Appfigures publishes a free Starter plan alongside its paid tiers, and MobileAction publishes a free tier of its Apple Ads campaign manager. A free plan is a way to check whether a vendor’s positions match what you see in the store, not a substitute for the keyword research the paid tiers exist to sell.
Which ASO tool tracks Microsoft Store rankings?
Of the five reviewed, only AppSkyline documents Microsoft Store keyword rank tracking, alongside the Mac App Store, Apple App Store and Google Play. AppTweak, MobileAction, Appfigures and Sensor Tower describe Apple App Store and Google Play work on the pages reviewed and do not mention the Microsoft Store. Confirm this directly with any vendor before committing, because store coverage changes and a vendor may support a store for revenue reporting without tracking search rank in it.
Is this an independent review?
No. AppSkyline publishes this page and sells one of the five products in it. We disclose that at the top, rank all four competitors above our own product, publish our own limitations in the same detail as everyone else’s — including that our paid prices are not published anywhere — and link to each vendor’s own pricing page so every figure here can be checked at source.
How current are these prices?
Every figure was read from the vendor’s own pricing page on 6 August 2026, at the standing monthly rate rather than the annual-billed equivalent the toggles show first. ASO pricing changes without announcement, prices are geolocalised for at least one vendor, and one publishes nothing at all, so confirm any decision-critical figure directly with the vendor before signing.
Sources
Public sources checked on August 6, 2026.
- AppTweak: pricing and plan limits
- MobileAction: ASO Intelligence pricing and plan limits
- Appfigures: pricing and plan features
- Sensor Tower: pricing
- AppSkyline: pricing
- AppSkyline: developer documentation, API, CLI and MCP connector
AppTweak, MobileAction, Appfigures, Sensor Tower and related names are trademarks or product names of their respective owners. AppSkyline is not affiliated with, sponsored by, endorsed by, or recommended by any of them. This ranking is published by AppSkyline, which sells one of the products reviewed and places itself last on these criteria. It uses public official information read on the review date shown above; prices are quoted at the standing monthly rate, are geolocalised by at least one vendor, and change without notice, as do features, limits and contract terms. Keyword positions from any tool are modelled readings of public store search results, not official store statistics. Verify every commercial, technical, security, legal and data-portability requirement directly with each vendor using your own apps, keywords and countries. This page is not legal, security, accounting or investment advice.